No Floating Text


One of my favorite buildings, The Guggenheim Museum i currently undergoing renovation. Stripping away the paint has revealed an interesting detail.

Guggenheim Sign

The original sign was started out a little higher than it is at currently. Design Observer informs us that Frank Lloyd Wright, the building’s architect always tied in the lettering on a structure to the soffit. He never used “floating text”; part of his philosophy of emphasizing horizontality and emphasizing building lines and datum.

This may not seem like an architecture-altering detail but treat it like an interesting nugget that makes the art of restoration a little more gossipy.